Pain Management University

The Client
orthoNY is one of New York’s most prominent Orthopaedic care providers with over a dozen locations across the state.
Project Summary
orthoNY came to us looking to create a new YouTube channel and a fund and engaging 7-part video series. The videos would be utilized to onboard existing customers and give them a baseline of knowldege, as well as expand their online presence and attract new customers.

Logo & Mascot Design
To kick-start the project we needed to create a new logo for Pain Management University and develop a mascot for the video series. We developed a character called Dr. Ortho, a young and diverse character that could serve as the center piece of the video series.


Explainer Video Series
For the initial launch of the YouTube Channel we created 7 fun and informative videos covering a variety of symptoms and pain management treatment options.
YouTube Cover Art
To wrap up the project we created some fun cover art to give the orthoNY YouTube channel a polished look.

Let’s Chat
Do you have questions about our services or want to discuss the details of your project with one of our design consultants? We would love to hear from you.